Client
EVERRICH
Industry
Aviation/Leisure/Travel
Exhibition
Taipei International Travel Fair
Location
TaiNEX(1+2)
Date
2024-12-24
Material
wood | Interactive Design
Style
tech
EVERRICH x King One Design
The "ITF Taipei International Travel Fair" is one of the top three travel exhibitions in the Asia-Pacific region and is the most prominent and widely followed tourism event in Taiwan. It brings the latest travel trends and exclusive product discounts to the public. This year, King One Design is honored to create a stylish and futuristic exhibition booth for EVERRICH. By blending a retro slot machine with cutting-edge naked-eye 3D technology, the booth allows visitors to step into a captivating world where they become players on a journey accompanied by world-class luxury brands.
Exhibition Design Express
The ITF Taipei International Travel Fair grandly opened this year at Nangang Exhibition Hall 1, attracting countless visitors.
The fusion of retro games with modern naked-eye 3D technology creates an eye-catching, highly interactive experience.
The lifelike naked-eye 3D technology immerses visitors in a stylish gaming journey.
EVERRICH
King One Design created a futuristic and stylish exhibition booth for EVERRICH.
The peninsula-shaped booth is open and versatile, offering a diverse interactive space.
King One Design crafted a custom naked-eye 3D motion wall for the brand, featuring selected products that appear to float vividly, capturing attention effortlessly.
The retro slot machine game attracts public interaction and strengthens brand impression.
After winning in the game, the digital screen displays special visual effects, adding an element of surprise for the audience.
A small stage is set up on-site, with exciting brand performance activities happening continuously.
Tourism industry recovery: Domestic and international travel focus on word-of-mouth promotion.
With the gradual recovery of the tourism industry post-pandemic, this year's ITF Taipei International Travel Fair saw exhibition halls capturing the wave of enthusiasm by presenting more diverse and creative booth designs. These designs were built with aesthetics, creativity, and sustainability in mind, showcasing cultural and brand features while also strengthening brand reputation. This time, King One Design crafted a themed booth for Shing Heng Chang, combining the trendy Y2K style with a retro slot machine and futuristic naked-eye 3D technology, creating a fresh and exciting collision of eras. The minimalist black main visual contrasts with the vibrant, highly saturated lighting, allowing visitors to immerse themselves in a fashionable gaming world. In addition to the fun experience, they could receive great gifts and discounts, further strengthening their connection with the brand and boosting business opportunities.