Client
Taichung Bank
Industry
Financial Industry
Exhibition
Location
Digital Project
Date
2023-12-12
Material
Interactive Design
Style
Light Colored
King One Design x Taichung Bank
Taichung Bank recently celebrated its 70th anniversary, and to mark the occasion, King One specially designed an exclusive filter called "Facial Recognition Joy Catcher." This filter invites everyone to join in extending birthday wishes to Taichung Bank. By moving your nose to catch these objects, each successfully caught item earns you 10 points. When you accumulate a total of 100 points (successfully catching 10 objects), fireworks will illuminate the screen, accompanied by celebratory text, marking the splendid moment of congratulating Taichung Bank on its 70th anniversary!
AR Interactive Design Express
The foundation of AR filters lies in augmented reality technology, with a design concept centered around user interaction. These filters offer an introductory AR experience, characterized by a relatively low production difficulty yet providing a highly immersive interactive experience. Recently, in celebration of its 70th anniversary, Taichung Bank commissioned King One to design an exclusive filter named "Facial Recognition Joy Catcher," inviting everyone to contribute birthday wishes.
Within this facial recognition filter, users can delicately catch objects by gently moving their noses, earning 10 points for each successfully caught item. Upon accumulating 100 points (successfully catching 10 objects), fireworks will illuminate the screen, accompanied by cheerful celebratory text, marking Taichung Bank's grand 70th anniversary celebration!
AR filter technology, known for its cost-effectiveness, rapid implementation, and high interactivity, proves to be a worthwhile investment for businesses seeking to create unique and tailored filters. This enables a quick establishment of immersive scenarios, enhancing user engagement and making brand marketing more impactful.
When users successfully catch 10 objects, it will trigger a burst of fireworks, congratulating Taichung Bank on its happy birthday.
AR filter technology is characterized by its cost-effectiveness, rapid implementation, and high interactivity, making it highly worthwhile for businesses to invest in creating exclusive filters.