【Quick Questions at the Exhibition】2024 Fastener Taiwan-ZYH YIN Showcases its Leadership Strength
The 2024 Fastener Taiwan is the only professional B2B international exhibition in the country dedicated to the fastener industry. It offers a comprehensive presentation of Taiwan's fastener industry supply chain. This year, from June 5th to 7th, the event was held grandly at the Kaohsiung Exhibition Center, featuring 300 exhibitors and 1,000 booths, creating a professional platform for procurement and industry information exchange. King One Design crafted a powerful exhibition booth for ZYH YIN, seamlessly integrating products into the design and combining them with digital devices to showcase a professional and innovative brand image.
This time, King One Design visited the exhibition site to interview Lee, the exhibition planner of ZYH YIN, to share insights on exhibition marketing and thoughts on collaborating with King One Design for booth design planning.
Exhibition Name: 2024 Fastener Taiwan
Company: ZYH YIN
Interviewee: Lee, Exhibition Planner
Exhibition booths convey brand image and highlight industry strength.
Q: Could you briefly introduce ZYH YIN's products and services? What technologies or products do you wish to showcase to your esteemed guests at this exhibition?
A: ZYH YIN primarily manufactures screws for furniture, household, and DIY purposes. For this year's Fastener Show, we've chosen a red and black theme—red symbolizes ZYH YIN's passion for screw manufacturing, while black represents our professional expertise and strength. We've introduced new specialized machinery and technology from Italy and South Korea with the aim of enhancing the precision and efficiency of screw production. We hope that ZYH YIN's services and our expertise can contribute to a better future for everyone.
The large screw installation is eye-catching and immediately conveys the brand's services to visitors.
The screws were displayed using 3D fan holographic projection, highlighting the brand's commitment to professionalism and innovation.
King One Design's professional attitude and support throughout the collaboration made us feel very reassured.
Showcase the core of the enterprise in an innovative way, enhancing exhibition marketing effectiveness.
Q: How many times has ZYH YIN participated in the Fastener Taiwan? What are your impressions of collaborating with King One Design for the first time?
A: We have participated in the Fastener Show many times, but this is our first collaboration with King One Design. Their professional attitude and support made us feel very reassured, and they also brought us some innovative designs.
Lee, the exhibition planner of ZYH YIN
Q: What is your favorite aspect of this booth design or overall planning?
A: I really like the large screw installation. Since screws are our main product, using large screws in the exhibition booth is very eye-catching. And it also provides a space for guests to take photos.
Conclusion: From Local to Global—Helping Brands Expand Domestic and International Opportunities
King One Design upholds passion and professionalism, continuously planning innovative exhibition marketing for brands. With rich resources throughout northern, central, and southern Taiwan, as well as local resources for many international major exhibitions, they provide prompt and efficient assistance and support. This ensures the best presentation of clients' booths and brings endless business opportunities.
Photo Credit: King One Design
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